Employee Appreciation

Your Complete Giftpack Review: Pros & Cons

August 29, 2023
min read

In a world where 12.7% of employees are remote workers and another 28.2% are in hybrid working environments, showing your appreciation to employees is more challenging than before. Luckily, plenty of platforms are changing how employers can offer their employees how much they’re valued for their work.

In this review, we’ll take a closer look at the Giftpack. We’ll dive into its features, benefits, and potential drawbacks. By the end of this review, you’ll know if it’s the right platform to help you show appreciation to your employees so that you can boost your company culture and improve employee retention.

What Is Giftpack?

Giftpack is an AI-powered corporate gifting program that lets you place the art of gift-giving in the hands of your employees, regardless of location or distance. 

The software makes use of a questionnaire and the recipient’s social media pages to pick the perfect gifts from their catalog. It generates 5 tailored gifts that the recipient can choose from. Alternatively, the recipient can choose a gift for themselves from Giftpack’s marketplace or donate the budget of the gift to a nonprofit organization. 

As a corporate gifting platform, Giftpack also enables you to send curated gifts to clients around the world to build loyalty and improve customer retention. 

Giftpack Main Features

Here are some of the main benefits and features of Giftpack:

Smart Gift-picking

If you aren’t sure what gift your employee will enjoy, then Giftpack’s innovative gift-picking feature can help. 

All you need is the employee’s email address or phone number. Giftpack will then send them a questionnaire to fill out to get to know their personalities. You can also share their social media profiles so the platform can get to know them better.

Once the program has the information, it’ll suggest five gifts that they will likely love. All the employee needs to do is provide their physical address for shipping, and the platform takes care of the rest.

A Large Gift Catalog

Giftpack has quite an extensive catalog that includes over 3.2 million gifts ranging from vouchers and physical gifts to experiences. Combine this with the intelligent gift-picking feature, you can ensure that your employees will receive a gift they’ll love and feel valued while working at your company.

Gifting Calendar

With Giftpack’s calendar tool, you never have to miss your employee’s important day. Whether it’s their birthday or work anniversary, you can get reminders so you can get them a special gift.

Giftpack also offers campaign creation that you can use to create lead-generation gifting campaigns. If a new employee joins your team, you can get notified once they complete the onboarding process. You can use this notification to send them a welcome kit to help them settle in at your company.

Gifting CRM

Giftpack allows you to see all your gifting interactions from a central dashboard. This way, you can easily keep track of gifts sent, the status of gifts, recipient responses, and ROI metrics. 


Giftpack offers three pricing plans, each aimed at specific business sizes and your needs:

  • Freemium Plan (Free): Giftpack’s free plan is the perfect option if you have a smaller company and you’re the only one who’s going to be managing the gifts. The free plan gives you access to the tools necessary to help personalize your gift. However, you’ll only get access to 1000 gift products instead of the entire catalog. 
  • Premium Plan ($29.99): If your business has a large number of employees, the Premium plan will be a better option for you. With an unlimited amount of recipients, you can ensure to show all your employees some appreciation for their hard work. 
  • Enterprise Plan ($99.99+): The Enterprise plan offers more complex features like data-driven automation and customization tools. This plan is suitable if you’re looking for more control over your budget and are ordering in bulk. 

Giftpack Review: The Pros And Cons

Like every platform, Giftpack has its pros and cons. Let’s take a look at a few:


  • Employees can choose a gift that’s based on their interests and personality.
  • The AI-recommended gifts are on par with the interests of employees.
  • Strong customer support team.
  • There’s a tracking system, so you can see the progress of gifts (when they’re shipped, delivered, etc.) 
  • The platform is SOC2-certified, ensuring data security. 


  • The extensive catalog creates a cluttered interface that can overwhelm some users.
  • The process of setting up campaigns can be confusing.
  • Employees may find the questionnaire to be tedious work and may not redeem the gift.
  • Some employees may feel the act of choosing their own gift is too impersonal, and there’s no thought behind it.
  • There are a lot of different fees that add up when using the platform. 
  • Putting together gift boxes can be time-consuming. 
  • The interface isn’t very user-friendly. 
  • The payment for gifts need to be made in advance when setting up a campaign rather than when gifts are sent.

Key Takeaways

Giftpack offers a great solution to put gift-giving in the hands of your employees. With their questionnaire feature, employees are shown a list of gifts to choose from. While this sounds like a great feature, it has its downfalls.

Getting employees to spend time answering a questionnaire can be a difficult task. It’s a complex feature that takes time to achieve your gift-giving goal. There’s a good chance that your employee will be too busy or will find the process too tedious to complete. Because of this, gifts are often unredeemed.

The interface is also cluttered with all the gift options that they offer, which can take away from the overall experience and, instead, creates something that’s overly complex.

If you’re looking for a better employee gifting solution, check out PerkUp. With an easy-to-use interface and tons of gifting options, you can effortlessly send gifts to your employees for any occasion. From company swag to virtual Visa cards and over 1,000 awesome products, there’s something for everyone. 

Book a demo today to see how PerkUp can take your employee gifting to the next level! 

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